Affect Intensity Measure (AIM) (Long and Short Form) English

Posted on April 23, 2020 / 37 Listing verified by admin as genuine
Listing Type : English Scale

Affect Intensity Measure (AIM) (Long and Short Form) English

Primary use / Purpose: 

The Affect Intensity Measure (AIM) is designed to measure the characteristic strength or weakness with which one experiences emotion.


The Affect Intensity Measure (AIM) examines emotional reactions to typical life events. It typically contains 40 items, although a 20 item short-form of the measure is available, rated on a six-point scale from Never to Almost Always. The AIM gives an indication of how strongly or weakly an individual tends to experience emotions in their everyday life.

Important Papers on the AIM:

If you would like to know more about AIM and its related research, please read the following papers, whose references are below. These papers can be found on the reprint page (at UIUC).

  • Larsen, R. J. (2009). Affect Intensity. In M. R. Leary & R. H. Hoyle (Eds.), Handbook of individual differences in social behavior(pp. 241-254). New York: The Guilford Press.
  • Larsen, R. J., Diener, E., & Emmons, R. A. (1986). Affect intensity and reactions to daily life events. Journal of Personality and Social Psychology, 51, 803-814.
  • Larsen, R. J., & Diener, E. (1987). Affect intensity as an individual difference characteristic: A review.Journal of Research in Personality, 21, 1-39.



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